Introduction to AI in media production

Artificial intelligence is quickly becoming part of everyday media production, raising exciting possibilities but also difficult questions. Introduction to AI in Media Production will invite you to explore not just how these tools work, but what they mean for the way we create and share stories.

Along with actively playing with the tools, this course places strong emphasis on reflection and discussion. Together, we will ask: How does the use of AI challenge our ideas of creativity and authorship? What ethical responsibilities do we carry when algorithms influence cultural production? Could these tools reinforce existing inequalities – or open up new ways of telling stories?

You will engage with these questions through lectures, seminars, and assigned group problem solving exercises that draw from media studies, cultural theory, and ethics. Practical workshops with current AI tools will give you first-hand experience. Written reflections will help you develop your own position on the role of AI in media, balancing issues of efficiency, sustainability, and artistic integrity.

The course is designed for students who are curious about the intersection of technology and creativity, and who want to be part of shaping the conversations around AI in the arts. Rather than providing ready-made answers, it equips you with the tools to think critically, engage in informed debate, and take an active role in how AI is integrated into media production.

General entry requirements for studies at first cycle, with exemption from general eligibility in Swedish.

Specific entry requirements:

• 30 credits in an artistic subject, or the equivalent.

Eligibility through prior learning

If you don’t fulfil the formal entry requirements for the course you may apply for recognition of prior learning, in other words that the knowledge and competence you have acquired through other activities are assessed as the equivalent of the formal merits that are required. Submit your application for recognition of prior learning with your application for the programme. Submit at universityadmissions.se under My pages/Documents/Documents/Provide educational documents. 

You may also apply for an exemption/a waiver, that allows you to proceed to the selection process even though you don’t meet the general admission requirements. Submit your application for an exemption/a waiver together with your application.

Read more about how you can show that you meet the entry requirements (that you are eligible).

Read more about recognition of prior learning.

Start your application early! Don’t delay in submitting your application! You may run into trouble if you wait until the last day and your internet connection happens to be down, or you find that your files are in the wrong format. You will not be able to apply once the last date for applications has passed. Keep in mind that your application needs to be turned in by 23.59 (Swedish time).

You apply to the course in two steps

1. Apply to the course via universityadmissions.se.  
Last day for application: 15 October 2025.
Please note! Choose “Spring 2026” if you search for the course at universityadmissions.se.

Please note that you need to submit supporting documents showing that you meet the entry requirements via universityadmissions.se under My pages/Documents/Documents/Provide educational documents.
Last day to submit supporting documentation: 29 October 2025. 

2. Submit your worksample via universityadmissions.se under My pages/Documents/Documents/Provide educational documents (according to instructions below). 
Last day to submit worksamples: 15 October 2025.

Important dates for your application 

- Last day for applications: 15 October 2025.
Please note! Choose “Spring 2026” if you search for the course at universityadmissions.se.

- Last day to submit supporting documentation for entry requirements: 25 April 2025. NB! Stockholms University of the Arts' date is an earlier date then the general date communicated on universityadmission.se.

- Last day to pay the application fee or prove that you are not required to pay the fees: 29 October 2025 (read more under Application and tuition fees below). Submit passport/identification card on universityadmissions.se under My Pages/Documents/Provide identity documents.

- Admission results 1: Published on My pages on universityadmissions.se 10 December 2025. 

- Last day to reply to possible course offer: 15 December 2025.  

- Admission results 2: Published on My pages on universityadmissions.se 18 December 2025. 

Instructions for work samples

You need to submit the following work samples via universityadmission.se in order to be part of the selection to this education. Use pdf-files. For some programmes the work samples can also be part of the entry requirements. Only files uploaded in the current admission round can be considered for selection. Submit via universityadmissions.se under My pages/Documents/Documents/Provide educational documents.

If you have used AI tools/AI techniques to produce or process video, image, audio or text in any of your artistic works or submitted work samples, we expect you to disclose and describe your use and production process.

1. CV with relevant pedagogic or industry experience in media production workflows
2. A motivational letter which describes the following:

• your interest in AI tools and how it relates to your pedagogic or artistic practice
• an area of your practice where you wish to explore and reflect more deeply, AI strategies.

Max 1 A4 (approximately 4000 characters including blanks). Please use PDF. 

Selection will take place if there are more eligible applicants than places on the course. In the assessment, we pay particular attention to the experiences/activities that focus on and relate to the course content. 

If you are a citizen of Sweden, another EU or EEA country or or Switzerland you are not required to pay application or tuition fees. Some other groups are also exempt from the requirement to pay application and study fees.

If you are not a citizen of Sweden, another EU or EEA country or or Switzerland you are required to pay application and tuition fees. The level of the study fees depends on which course/programme they are for, and the level is set in order to cover the actual costs of the course/programme in question. SKH has some possibilities of offering scholarships that cover the study fees for programmes.

If you are required to pay an application fee, the Swedish Council for Higher Education needs to receive your payment by the last date for paying the application fee. The application fee is SEK 900. If you are required to pay the application fee and the Swedish Council for Higher Education has not received your payment by the last date for paying the tuition fee, they will not process your application. Read more here.

The tuition fee for the course is 89 250 SEK.

Read more about tuition fees and scholarships.